Terms and Conditions

Privacy Policy

Our Promise To You

Browns  is an organisation with a proud legacy of exceptional customer service. Only the finest handpicked stones and high grade precious metals are used, which when combined with our cutting-edge craftsmanship, results in timeless creations. Integrity remains at the forefront of our values as evidenced by our subscription to the Kimberley Process and Fair Trade Agreements. This is your assurance that the diamond you select from our range was responsibly mined and conflict free. Quality is an uncompromising standard for us, which is why we can promise you that the diamond you purchase today will continue to reward you for a lifetime. We stand by this promise and offer a lifetime authenticity guarantee on our diamonds.

Website Pricing

Pricing as it appears on the website is meant as a rough guideline only. Prices may vary depending upon the exact characteristics of the stone, metal type, weight, exchange rates and availability.

The Browns Lifetime Authenticity Guarantee

When you purchase a diamond from Browns, we guarantee that the diamond is a natural diamond with the characteristics as laid out in the Diamond Certificate. If the diamond characteristics are not as stated on the Certificate we will accept the return of the jewellery and provide you with a full credit or replace the diamond with a diamond that meets or exceeds the characteristics as stated on the Certificate. This Guarantee is effective during the lifetime of the first owner of the jewellery. A claim under this Guarantee is subject to the following conditions:

  • All of the original purchase documents must be provided.
  • Browns will need to inspect the jewellery and any form of gemological evaluation on which you base your claim.
  • The diamond will have to be removed from the jewellery to conduct a gemological examination thereof.
  • We reserve the right to have the diamond examined by an independent gemological laboratory.

Once your claim is lodged under this guarantee, Browns undertakes to respond as soon as possible, but no later than 45 days after we have received the claim.

This Guarantee is subject to the conditions stated on the original Diamond Certificate and only covers the lack of conformity of the diamond to the original Diamond Certificate at the time of sale. The Guarantee does not cover damage to the diamond that occurs after the date of sale.

The diamond will be examined under no greater than 10x magnification utilising standard gemological techniques.

The Browns Diamond Investment And Buy-back Programme

At Browns The Diamond Store, we offer a unique diamond upgrade programme which allows you to exchange your diamond for a larger or more valuable stone and only pay in the difference.

Only certain serialized and certified items of jewellery qualify for the Diamond Investment Programme. Check your printed invoice to confirm that your jewellery qualifies. The letters “DIP” printed on your invoice indicates that the item you have chosen may qualify for the Grow Your Diamond programme. The letters “BB” confirm that your piece may qualify for the Buy-Back programme. An email from Browns will be sent within a month of purchase, this qualifies your purchase for the Buy-Back Guarantee and should be stored safely.

To Grow Your Diamond the price of the new item needs to be at least double the price of the original item. Should a gemologist not be available in-store at the time of the requested exchange, the diamond may be required to be sent to our gemologist for testing.

All jewellery, which has been exchanged through the Diamond Investment Programme, is reconditioned and recorded as “Estate” jewellery in our inventory. This description will be printed on the sales invoice at the time of the purchase.

The Buy-Back Guarantee is valid for a period of 3 months after initial 5 year period has passed. Jewellery which was purchased on sale, special order or custom designs is not eligible. A levy of 10% applies to jewellery with up to 3 diamonds. Jewellery with more than 3 diamonds will incur a higher levy. Should the item require additional work to restore it to its original condition an additional charge will be incurred for the account of the client.

Buy-Back and Grow Your Diamond transactions may only be conducted with the original store of purchase. All certificates and original invoices must accompany the item.

The following diamond jewellery is currently eligible for the Grow Your Diamond Programme:

  • Rings: 0.25 carats and up (centre diamond weight).
  • Pendants: 0.25 carats and up (solitaire pendants only).
  • Diamond Stud Earrings: 0.40 carats total weight and up (solitaire studs only).
  • Bracelets: Only the Browns Traditional Tennis Bracelet of 3 carats and up.
  • Necklaces: Only the Browns Traditional Tennis Necklace of 5 carats and up.
  • Journey Pendants: Only the classic “S” Journey Pendant

Only jewellery which contains white round brilliant diamonds as described above qualify for the Grow Your Diamond Programme.

Only jewellery which contains a white round brilliant centre diamond of 1carat or more qualifies for the Buy-Back Programme.

The Browns Diamond Price Match Guarantee

The competitor’s diamond must have a GIA grading certificate and the certificate must be dated within the last two (2) years.
To verify the competing price, you must supply our consultants with: a copy of the grading report from GIA and a written quotation from the competitor.

The competitor’s diamond must have the same characteristics, including carat weight, cut, color, clarity, fluorescence, table and depth percentage, symmetry, etc. Browns reserve the right to review your request and decide, in our sole discretion, whether the competitor’s diamond is comparable.

  • The competitor’s diamond must be in stock and available for purchase at that price.
  • The Diamond Price Guarantee only applies before you purchase your Browns piece. Once you purchase from Browns, if you are not satisfied with your purchase, you can return the piece to us within 14 days.
  • The competing price must be available to any member of the public and cannot be a unique discount.
  • The lower price must remain in effect at the time your request is verified by Browns.
  • Expired offers are not eligible.
  • Competing prices must be in same currency.
  • Diamond price match does not qualify for colored diamonds.
  • The competitor’s diamond must be in stock and available for purchase at that price.
  • The Browns price is the price after any rebates and promotional discounts have been applied to the item.
  • Competitors’ special promotions such as rebates, gift certificates, bundled products and “buy one, get one” offers are not eligible for the Price Guarantee.

Time-limited sales events (such as Black Friday offers ), offers advertised as limited in time or quantity, clearance, liquidation and going-out-of business sales, and loyalty program offers are not eligible for the Diamond Price Guarantee program.

The Diamond Price Guarantee does not apply where the competitor or Browns has made a pricing error or typographical error on an item.
Pawn shops, auctions (websites or stores) and insurance companies are ineligible for the Diamond Price Guarantee.

The Diamond Price Guarantee can only be applied once per diamond, even if a lower-priced offer is subsequently found.

The Diamond Price Guarantee only applies to purchases for personal use. The Diamond Price Guarantee does not apply to purchases for resale or commercial purposes.

If Browns decides to match a competitor’s price, we will honour the new price for 48 hours.

Browns reserves the right to verify all information regarding the competing offer and to refuse to offer a lower price, in its sole discretion, is unsatisfied with its ability to verify the competing price.

We reserve the right to:

  1. Deny requests
  2. Modify these terms at any time
  3. Terminate the Diamond Price Guarantee at any time

Refunds And Returns

Jewellery will be accepted for a refund or credit within 14 days of purchase and must be accompanied by the original sales receipt, packaging and all certificates. Returns will be accepted only at the original store of purchase, (excluding any shipping charges) subject to the item being returned in it’s original, unused,  saleable condition. Refunds will not be given for special orders, discounted and altered merchandise. Refunds will be provided for cash, cheque and credit card purchases only. The reversal of cash or cheque purchases will be effected by means of an electronic funds transfer into the bank account where the payment originated. A copy of the customer’s ID/Passport, Banking details confirmation (cancelled cheque or letter from the bank, upper section of the bank statement etc) and the customer’s signature on the refund form is required before a refund is processed to safeguard both the interest of the customer and Browns. In the event of a cheque purchase, a refund will only be processed after 14 business days to take into account the bank clearing process.

Reversal of credit card purchases will be effected in store upon presentation of the original credit card used to make the payment. All reversals processed via a speed point are subject to the relevant Bank’s turnaround time for the clearing of the funds. Unfortunately, this is not within the control of Browns and all queries must be escalated to the relevant bank.

Gift certificates may be redeemed at any Browns store. The original certificate must be presented and may not be exchanged or refunded for cash.

Damage as a result of heavy wear is not guaranteed. This is usually indicated by dents or scratches on the gold.


Layaways are held for a period of three months. Should a layaway purchase be cancelled, a cancellation fee will be levied unless the funds are transferred to an alternative purchase from Browns. In the event that the full amount is not paid within the three month period, Browns reserves the right to cancel the agreement and refund the customer monies paid less the cancellation penalties.


Written quotations are valid for 48 hours from the date of issue and are subject to availability.

Custom Made Jewellery And Orders

A 30% deposit is payable upfront on all orders. The date of completion is an estimate and wherever possible any unexpected delays will be communicated. Browns reserves the right to adjust the costs indicated on the sales order. Due to the fact that these orders are made to your specifications, all deposits paid are non-refundable in the event that the order is cancelled.


Any reference made to characteristics or the description of goods to be repaired shall be for identification purposes only and is in no way a guarantee of the quality or authenticity thereof. The date of completion is an estimate and wherever possible any unexpected delays will be communicated. Browns reserves the right to adjust the costs indicated on the repair order. Goods not collected within sixty days may be sold to defray costs. Although all reasonable precautions are taken to prevent loss or damage it remains the responsibility of the owner to have the goods insured. Neither Browns nor any staff member will be liable for any loss suffered. Browns reserves the right to return the item undone should the repair not be viable.


We strongly advise that you insure your purchase prior to collection on an all risk cover which includes loss, theft, damage – including the risk of a stone falling out etc. as all risk of ownership passes upon the collection of an item in store by you or your appointed agent.

Valentine’s Day 2020

Valentine’s Day 2020 offer of free delivery will apply only to orders placed in South Africa. Browns The Diamond Store reserves the right to discontinue promotion at their discretion.

General Terms

We offer a complimentary in-store jewellery cleaning service. We recommend you take advantage and have all settings inspected every six months. Warranties shall be null and void should any other jeweller repair or modify an item purchased from Browns. Any dispute that may arise between you and Browns will be subject to prevailing South African Laws. Customers who collect goods from our premises, unconditionally agree and accept that the risk of loss and title for such items passes to you at the time of collection by you or your appointed agent.

Browns preferred methods of payments are EFT or Credit/Debit cards. Should you choose to pay by cheque, this may take up to 14 business days to clear.

For further enquiries contact: clientservices@brownsjewellers.com

Delivery Policy

Subject to availability and receipt of payment, requests will be processed within 24 hours and delivery confirmed by way of invoice number.

Customer Privacy Policy

Browns the Diamond Store (Pty) Ltd shall take all reasonable steps to protect the personal information of users. For the purpose of this clause, “personal
information” shall be defined as detailed in the Promotion of Access to Information Act 2 of 2000 (PAIA). The PAIA may be downloaded from:

Payment Options Accepted

Payment may be made via Visa, MasterCard, Diners or American Express Cards or by bank transfer into the Browns the Diamond Store (Pty) Ltd bank account, the details of which will be provided on request.

Card Acquiring and Security

Card transactions will be acquired for Browns the Diamond Store (Pty) Ltd via PayGate (Pty) Ltd who are the approved payment gateway for all South African Acquiring Banks. DPO PayGate uses the strictest form of encryption, namely Secure Socket Layer 3 (SSL3) and no Card details are stored on the website. Users may go to www.paygate.co.za to view their security certificate and security policy.

Customer Details Separate From Card Details

Customer details will be stored by Browns the Diamond Store (Pty) Ltd separately from card details which are entered by the client on DPO PayGate’s secure site. For more detail on DPO PayGate refer to www.paygate.co.za.

Merchant Outlet Country and Transaction Currency

The merchant outlet country at the time of presenting payment options to the cardholder is South Africa. Transaction currency is South African Rand (ZAR).


Browns the Diamond Store (Pty) Ltd takes responsibility for all aspects relating to the transaction including sale of goods and services sold on this website, customer service and support, dispute resolution and delivery of goods.

Country of Domicile

This website is governed by the laws of South Africa and Browns the Diamond Store (Pty) Ltd chooses as its domicilium citandi et executandi for all purposes under this agreement, whether in respect of court process, notice, or other documents or communication of whatsoever nature,to be the Republic of South Africa.


Browns the Diamond Store (Pty) Ltd may, in its sole discretion, change this agreement or any part thereof at any time without notice.

Company Information

This website is run by a private company based in South Africa trading as
Browns the Diamond Store (Pty) Ltd and with registration number 2013/073395/07 and Directors
L A Brown, L S Mamabolo